Dealer software

Accenture's marketing, creative and customer-experience unit, working with automakers on brand, digital commerce and customer data programs.

• Agency holding companies
• CDP and data platforms
• +1

Force Marketing's customer data platform for dealer groups, scoring buying propensity and tying sales and service ad spend to results.

• CDP and data platforms
• Digital advertising
• +1

Equity mining and customer retention platform that flags in-market and upgrade-ready customers from DMS and service data, now part of PureCars.

• Lifecycle and equity mining
• CRM
• +1

Automotive data and marketing company tracking in-market shoppers through its Active Shopper Network and running dealer campaigns.

• CDP and data platforms
• Audience data
• +1

Automotive digital marketing agency for dealers running conquest email, paid search, OTT video, SEO and listings on a proprietary CDP.

• Digital advertising
• CDP and data platforms

Dealer marketing and engagement platform covering inventory ads, AI lead response, hybrid AI and live chat, reviews and equity mining.

• Digital advertising
• Lifecycle and equity mining
• +2

Automotive CRM for single stores and dealer groups with desking, trade appraisals, credit pulls, equity mining, BDC routing and an open API.

• CRM
• Desking
• +1

Solera-owned dealership CRM for sales, marketing and service, with data mining, desking and digital retailing tools.

• CRM
• Desking
• +1

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Automotive digital marketing company running conquest, remarketing, streaming video and fixed ops campaigns for OEM dealers.

• Digital advertising
• Audience data
• +1

Household-level identity and ad platform that turns dealer first-party web data into CTV, display, audio and mail audiences with sales attribution.

• CDP and data platforms
• Audience data
• +2

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

• Digital advertising
• CDP and data platforms
• +1

Global advertising holding company that owns agencies, Publicis Sapient and Epsilon, serving automakers with media, creative and data services.

• Agency holding companies
• Audience data
• +1

Dealer marketing platform combining digital advertising, The AutoMiner customer data platform, AI conversations and market reporting.

• Digital advertising
• CDP and data platforms
• +1

Salesforce's customer data platform which unifies customer records for Salesforce marketing, sales and service apps.

• CDP and data platforms
• CRM

CRM native to Tekion's Automotive Retail Cloud with AI lead summaries, suggested replies, automated campaigns and multi-store controls.

• CRM
• Lifecycle and equity mining

Administrator of OEM certified dealer digital programs, with vendor vetting, packaged bundles and the Unite CONNECT lead and data platform.

• OEM program administrators
• CDP and data platforms
• +1

Automotive sales data and analytics firm serving OEMs on network, sales, aftersales and marketing, plus dealer tools like SalesAlert and AutoHook.

• OEM program administrators
• Lifecycle and equity mining
• +2

Cox Automotive's dealership CRM, Connect CRM, using Cox shopper data to flag ready-to-buy customers and automate follow-up.

• CRM
• Lifecycle and equity mining