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Dealer software

Products

FordDirect logo

Ford and dealer-owned digital partner offering Ford and Lincoln dealers marketing, CRM, websites and a vetted vendor marketplace.

RouteOne logo

Dealer F&I platform for credit applications to a finance source network, eContracting, remote eSigning, MaximTrak menu and Fusion digital retail.

RouteOne Menu logo

RouteOne F&I menu software, powered by MaximTrak, for in-store tablet and remote protection-product presentations.

Shift Digital logo

Program manager for OEM-sponsored dealer digital marketing programs, with lead management, inventory syndication and performance dashboards.

UpdatePromise Fixed Ops logo

Fixed ops platform for dealer service and collision with status texting, video MPI, check-in, scheduling and payments.