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Dealer software

Products

Audience IQ logo

Force Marketing's customer data platform for dealer groups, scoring buying propensity and tying sales and service ad spend to results.

Clarivoy logo

Marketing measurement for dealers: multi-touch sales attribution, anonymous shopper matching, CTV ad measurement and a lightweight CDP.

DealerVault logo

DMS data management for dealers to approve, control and monitor what data third-party vendors receive; free for dealers, paid by vendors.

GoodCar logo

Vehicle history reports, market and residual values and VIN decoding, sold per lookup and through an API for dealer and business systems.

Inventory+ and PrecisePrice logo

Solera DealerSocket used-vehicle inventory tool with VIN appraisals, sourcing guidance, rules-based market pricing, merchandising and aging alerts.

L2T logo

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

Lotame logo

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

Mobility Global logo

Automotive data company that owns Polk, CARFAX, automotiveMastermind and Market Scan, supplying audience, pricing and market data.

Plug logo

Daily online wholesale auction for used electric vehicles, selling to licensed dealers with battery-health transparency and arbitration.

Polk Automotive Solutions logo

Vehicle registration-based audience, measurement and CRM data products for automakers, agencies and dealers from Mobility Global.

PureCars logo

Dealer marketing platform combining digital advertising, The AutoMiner customer data platform, AI conversations and market reporting.

Tealium AudienceStream CDP logo

Real-time customer data platform used by automakers and dealer groups to unify shopper data and drive personalization and ads.