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Dealer software

Products

Audience Targeting logo

Offsite ads that retarget CarGurus shoppers who viewed a dealer's or similar vehicles on social and other sites, driving clicks to dealer VDPs.

Car Care Entertainment TV logo

Waiting-area TV programming for dealer service lounges and repair shops that mixes entertainment with car care messages.

Car Care Parts TV logo

Parts counter and store screen programming that promotes parts and accessories with car care video content.

Car Care TV logo

Service-counter and waiting-room TV content for dealers and repair shops, with service explainer videos, menu pricing and on-demand playback.

Car Care Web logo

Website bundle of car care videos, articles, an automatic service blog and shareable videos for service department sites.

Meta Ads logo

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

Premion logo

Local streaming TV (CTV/OTT) ad platform selling campaigns to dealers and auto agencies, with Polk audience data and sales matching.

TikTok Automotive Ads logo

TikTok's templated automotive ad formats, including inventory ads for local dealer listings and model ads for OEMs.

VINMax logo

Automated VIN-level promotion that picks the dealer listings most likely to benefit and boosts their exposure across ad channels.