Dealer software

Multi-location marketing platform and services for franchise brands and automotive OEM and dealer programs, built on its MLX platform.

• Digital advertising
• Reviews and social
• +1

Sokal platform pairing dealer websites with personalized banner campaigns and a dashboard that analyzes digital marketing data.

• Attribution and analytics
• Digital advertising

Marketing measurement for dealers: multi-touch sales attribution, anonymous shopper matching, CTV ad measurement and a lightweight CDP.

• Attribution and analytics
• CDP and data platforms

DealerOn tool that tracks how ChatGPT, Gemini and Perplexity mention a dealership and scores its AI search visibility.

• AI search visibility
• Attribution and analytics

Payment processing for dealer wholesale parts transactions with repair and collision shops.

• Parts
• Digital retailing and payments

Payment processing for dealerships across sales, service, parts and online, with text-to-pay, DMS reconciliation and multi-rooftop reporting.

• Digital retailing and payments
• Accounting

Dealer performance diagnostics that analyze sales, fixed ops, inventory and marketing data and pair findings with consultant-led improvement plans.

• Attribution and analytics

Dealer website platform with a digital retailing assistant, behavior-driven inventory banners, live OEM incentives and vehicle compare tools.

• Website platforms
• Digital retailing and payments

Digital retailing tool for dealers that lets shoppers build deals online, integrated with DealerSocket desking and the dealer's DMS.

• Digital retailing and payments
• Desking

Service department payments for dealers with in-lane card processing, mobile pay, merchant services and reconciliation reporting.

• Digital retailing and payments
• Service communication and MPI

Wholesale parts sales tracking and reporting for dealer parts departments.

• Parts
• Attribution and analytics

AI conversation agents for dealers that engage shoppers and customers by text and chat using PureCars customer data.

• Voice, BDC and sales agents
• Chat and messaging

Dealer reporting dashboard comparing marketing performance with local market trends, competitor rankings and model demand.

• Attribution and analytics

Soft-pull prequalification for dealer websites and in-store devices that returns credit data without affecting the shopper's credit file.

• Credit and lending platforms
• Digital retailing and payments

Customer experience survey and feedback platform from Authenticom with SMS and email surveys, NPS/CSAT dashboards, alerts and social listening.

• Reviews and social
• Attribution and analytics

Dealer credit application network connecting to hundreds of finance sources, with credit bureau access, payoff quotes, vehicle values and reporting.

• Credit and lending platforms
• Digital retailing and payments
• +2

Program manager for OEM-sponsored dealer digital marketing programs, with lead management, inventory syndication and performance dashboards.

• OEM program administrators
• Attribution and analytics

Website personalization for DealerOn sites that tailors content, calls to action and For You vehicle picks by visitor behavior and dealer data.

• Website platforms
• CDP and data platforms

Infomedia eCommerce platform that runs OEM parts and accessories online stores for dealers and OEM programs.

• Parts
• Website platforms

OEM-certified dealer website development from Sokal for franchise brands including Honda, Acura, Kia, Nissan, Stellantis and Subaru.

• Website platforms
• Digital advertising

Conversation analytics for automakers that measures how dealer networks handle sales and service calls.

• Attribution and analytics
• Call tracking

DealerOn specials automation that creates website offers and pushes them into digital ads and local listings with little manual work.

• Inventory ads
• Website platforms

Real-time customer data platform used by automakers and dealer groups to unify shopper data and drive personalization and ads.

• CDP and data platforms
• Attribution and analytics

Dealer texting platform for service and sales: reminders, video and MPI sharing, recall notices, status updates and text-to-pay checkout.

• Chat and messaging
• Digital retailing and payments
• +1