Dealer software

Solera-owned dealership CRM for sales, marketing and service, with data mining, desking and digital retailing tools.

• CRM
• Desking
• +1

DMS data management for dealers to approve, control and monitor what data third-party vendors receive; free for dealers, paid by vendors.

• CDP and data platforms

Streaming video ads for dealers on Peacock, NBC and Amazon aimed at in-market buyers, including during live sports.

• Digital advertising
• Audience data

AutoAlert campaign tool for targeted dealership email, digital mailer and direct mail marketing built from mined customer data.

• Direct mail
• Lifecycle and equity mining

Managed paid search, paid social, display, retargeting and SEO for franchise dealers and OEM dealer programs.

• Digital advertising
• Audience data
• +1

Ford and Lincoln dealer digital programs covering marketing, CRM data, websites, digital retail, chat, reputation and inventory tools.

• OEM program administrators
• Website platforms
• +1

AutoAlert in-market shopper identification that flags dealer customers showing up at competing dealerships.

• Audience data
• Lifecycle and equity mining

AI phone assistant for dealership service departments that answers calls around the clock and books appointments in real time.

• Voice, BDC and sales agents
• Service scheduling

AI call tracking and conversation intelligence that attributes phone calls to marketing and scores sales and service calls.

• Call tracking
• Voice, BDC and sales agents
• +1

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

AI voice agent for dealership service departments that answers incoming calls, holds natural conversations and books service appointments.

• Voice, BDC and sales agents
• Service scheduling

Marketing measurement for dealers: multi-touch sales attribution, anonymous shopper matching, CTV ad measurement and a lightweight CDP.

• Attribution and analytics
• CDP and data platforms

OEM parts pricing and marketing program administration for dealer wholesale parts.

• Parts
• OEM program administrators

DealerOn tool that tracks how ChatGPT, Gemini and Perplexity mention a dealership and scores its AI search visibility.

• AI search visibility
• Attribution and analytics

AI conversation agents for dealers that engage shoppers and customers by text and chat using PureCars customer data.

• Voice, BDC and sales agents
• Chat and messaging

Customer data platform for dealers that unifies DMS, CRM and web data into one profile per customer for targeting.

• CDP and data platforms
• Audience data

Full-service lifecycle campaigns for dealers, including triggered email, 1:1 direct mail, video email and custom creative.

• Lifecycle and equity mining
• Aftersales marketing
• +1

Soft-pull prescreen of dealer customer and prospect lists to find credit-qualified buyers for firm offers and lead generation.

• Lifecycle and equity mining
• Audience data
• +1

JMG Marketing data-driven direct mail programs: RE:NEW for lease retention and RE:PAIR for service retention and win-back.

• Direct mail
• Lifecycle and equity mining
• +1

Identity resolution that identifies lost dealer website shoppers and remarkets to them across digital channels.

• Audience data
• Digital advertising

Customer data hygiene for dealers that dedupes DMS and CRM records, appends and verifies contacts, applies NCOA moves and screens DNC lists.

• CDP and data platforms
• Audience data

Reputation and customer experience platform covering reviews, listings, surveys, social and AI insights for dealerships, groups and OEMs.

• Reviews and social
• AI search visibility

Visitor identification platform that matches anonymous dealer website visitors to verified contacts and segments them for AI-targeted follow-up.

• Audience data
• Lifecycle and equity mining