Dealer software

Amazon's advertising business, reaching auto shoppers through Amazon DSP, Prime Video and Fire TV streaming ads and Amazon shopping signals.

• Media platforms
• Digital advertising

Experian vehicle history reports for dealers with the AutoCheck Score, auction and title data and buyback protection.

• Valuation data

Vehicle valuation data for dealers, lenders and OEMs, with wholesale, retail, trade-in and history-adjusted values via apps and APIs.

• Valuation data
• Vehicle acquisition and instant offers

Vehicle history reports and dealer tools from CARFAX: history-based acquisition, CARFAX Car Listings, and CARFAX for Life service loyalty.

• Valuation data
• Marketplaces
• +1

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Licensed vehicle image library with stills, colorized angles, 360 spins and interior panoramas, delivered by API to dealers and auto businesses.

• Imagery and video
• Inventory ads

Experian consumer credit reports for auto dealers with an automotive loan summary up front and optional Fraud Shield scoring.

• Credit and lending platforms
• Regulatory compliance

Vehicle history reports, market and residual values and VIN decoding, sold per lookup and through an API for dealer and business systems.

• Valuation data

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

J.D. Power (formerly NADA Used Car Guide) used vehicle trade-in, retail and loan values in print, online and app formats.

• Valuation data
• Vehicle acquisition and instant offers

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

Feed-based vehicle inventory ads on Bing search, Bing image search and the Microsoft Audience Network.

• Media platforms
• Inventory ads

Automotive data company that owns Polk, CARFAX, automotiveMastermind and Market Scan, supplying audience, pricing and market data.

• Audience data
• Attribution and analytics
• +1

Vehicle registration-based audience, measurement and CRM data products for automakers, agencies and dealers from Mobility Global.

• Audience data
• CDP and data platforms
• +1

Automotive sales data and analytics firm serving OEMs on network, sales, aftersales and marketing, plus dealer tools like SalesAlert and AutoHook.

• OEM program administrators
• Lifecycle and equity mining
• +2