Dealer software

Analytics and attribution platform from Mudd Advertising that ties dealer ad spend to sales and builds predictive audiences.

• Attribution and analytics
• Audience data

Marketing measurement for dealers: multi-touch sales attribution, anonymous shopper matching, CTV ad measurement and a lightweight CDP.

• Attribution and analytics
• CDP and data platforms

AI lead reactivation for dealers: CDP-lite data prep, a dynamic content engine and automated personalized follow-ups via the CRM.

• Lifecycle and equity mining
• CDP and data platforms
• +1

Dealer website platform with email automation for franchise dealers; listed in the Honda Digital Program.

• Website platforms
• Lifecycle and equity mining

Dealer marketing firm running hosted sales events, direct mail and targeted digital campaigns, supported by its own CRM and AI agents.

• Direct mail
• Digital advertising

Full-service digital marketing agency for dealers covering paid search, SEO, social, streaming media, direct mail and reporting.

• Digital advertising
• Inventory ads
• +1

Automated, targeted marketing campaigns to grow dealer parts and service sales.

• Aftersales marketing

OEM parts pricing and marketing program administration for dealer wholesale parts.

• Parts
• OEM program administrators

Global advertising holding company whose agency networks handle creative, media and data work for automakers and dealer advertising groups.

• Agency holding companies
• Digital advertising

Cloud variable operations platform for dealers combining CRM, deal structuring, fraud prevention and AI in one system.

• CRM
• Desking

Automotive customer data platform unifying dealer CRM, DMS and web data with identity resolution, a no-code data studio and analytics.

• CDP and data platforms
• Inventory ads
• +1

Behavior-triggered email and SMS campaigns for dealers built on Orbee identity data, with live inventory pulled into messages at send time.

• Lifecycle and equity mining
• Chat and messaging

AI outbound calling agent for dealerships that runs recall, service retention and sales follow-up campaigns and books appointments.

• Voice, BDC and sales agents
• Aftersales marketing

Always-on service outreach that scans dealer customer and vehicle records for due or overdue service and texts booking links.

• Aftersales marketing
• Chat and messaging

Dealer management system from Canada-based PBS Systems covering accounting, sales, service, parts and CRM for franchised dealers.

• DMS
• CRM
• +1

Pay-for-performance direct mail and digital campaigns for dealers, with IMS putting its own resources behind each campaign.

• Direct mail
• Digital advertising

Cloud dealer management platform from UK-based Pinewood.AI combining sales, service, parts, F&I, accounting and BI in one database.

• DMS
• CRM
• +2

Managed paid search, display, Google vehicle listing ads and Meta automotive inventory ads for car dealers.

• Digital advertising
• Inventory ads

Vehicle registration-based audience, measurement and CRM data products for automakers, agencies and dealers from Mobility Global.

• Audience data
• CDP and data platforms
• +1

Digital retailing tool for dealers that lets shoppers build deals online, integrated with DealerSocket desking and the dealer's DMS.

• Digital retailing and payments
• Desking

Local streaming TV (CTV/OTT) ad platform selling campaigns to dealers and auto agencies, with Polk audience data and sales matching.

• Media platforms
• Digital advertising
• +1

All-in-one dealer CRM and DMS with inventory, desking, F&I menus, parts and service, for auto, RV, powersports and marine stores.

• CRM
• DMS
• +2

Dealer CRM with desking, credit reports, compliance, ID and fraud checks, websites and inventory, plus BDC AI for automated lead response.

• CRM
• Desking
• +2

Global advertising holding company that owns agencies, Publicis Sapient and Epsilon, serving automakers with media, creative and data services.

• Agency holding companies
• Audience data
• +1