Dealer software

DealerX data-driven notifications and marketing for dealer retention and conquest, with versions for sales and fixed ops.

• Audience data
• Aftersales marketing

Edmunds audience-based advertising for automakers and dealers across Edmunds.com and off-site channels.

• Media platforms
• Digital advertising

Amazon's advertising business, reaching auto shoppers through Amazon DSP, Prime Video and Fire TV streaming ads and Amazon shopping signals.

• Media platforms
• Digital advertising

Tool for building dealer ad audiences of active vehicle shoppers using real-time buyer signals and pre-built segments.

• Audience data
• Digital advertising

Offsite ads that retarget CarGurus shoppers who viewed a dealer's or similar vehicles on social and other sites, driving clicks to dealer VDPs.

• Inventory ads
• Digital advertising

Waiting-area TV programming for dealer service lounges and repair shops that mixes entertainment with car care messages.

• Aftersales marketing

Parts counter and store screen programming that promotes parts and accessories with car care video content.

• Aftersales marketing
• Parts

Service-counter and waiting-room TV content for dealers and repair shops, with service explainer videos, menu pricing and on-demand playback.

• Aftersales marketing
• Service communication and MPI

Website bundle of car care videos, articles, an automatic service blog and shareable videos for service department sites.

• Aftersales marketing
• Service communication and MPI

Managed in-market advertising for dealers using Cars.com shopper data across Cars.com, display, video and social inventory ads.

• Media platforms
• Inventory ads
• +1

Streaming TV video ads for dealers aimed at Edmunds shoppers, with mobile retargeting and DMA, radius or ZIP targeting.

• Digital advertising

Dealer market data tool built on state vehicle registrations, with sales and registration reports, heat maps, dealer scorecards and EV sales data.

• Attribution and analytics
• Audience data

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Identity resolution, clean room and data marketplace platform that OEMs, dealer associations and auto marketplaces use to target and measure buyers.

• Audience data
• CDP and data platforms
• +1

VIN-level lifecycle analytics tracking vehicles from retail listing through wholesale outcome to guide dealer remarketing decisions.

• Inventory management and pricing
• Attribution and analytics

DMA-level market analysis that helps dealer groups judge which markets offer the most sales potential for growth or acquisitions.

• Attribution and analytics

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Vehicle registration-based audience, measurement and CRM data products for automakers, agencies and dealers from Mobility Global.

• Audience data
• CDP and data platforms
• +1

Local streaming TV (CTV/OTT) ad platform selling campaigns to dealers and auto agencies, with Polk audience data and sales matching.

• Media platforms
• Digital advertising
• +1

Vendor attribution from DealerX that matches dealer sales back to marketing exposure to fill gaps left by last-click analytics.

• Attribution and analytics

Alerts dealers when a lead buys a new or CPO vehicle elsewhere and sends the defection details into the dealer's CRM.

• Attribution and analytics
• CRM

Industry benchmarking data drawn from dealership F&I and sales transactions, from StoneEagle.

• Attribution and analytics
• F&I menu and products

Market intelligence tool that tracks competing dealers' inventory and online presence for SurgeMetrix clients.

• Attribution and analytics
• Inventory management and pricing