Dealer software

Edmunds audience-based advertising for automakers and dealers across Edmunds.com and off-site channels.

• Media platforms
• Digital advertising

Amazon's advertising business, reaching auto shoppers through Amazon DSP, Prime Video and Fire TV streaming ads and Amazon shopping signals.

• Media platforms
• Digital advertising

Offsite ads that retarget CarGurus shoppers who viewed a dealer's or similar vehicles on social and other sites, driving clicks to dealer VDPs.

• Inventory ads
• Digital advertising

Feed-based vehicle inventory ads on Bing search, Bing image search and the Microsoft Audience Network.

• Media platforms
• Inventory ads

Waiting-area TV programming for dealer service lounges and repair shops that mixes entertainment with car care messages.

• Aftersales marketing

Parts counter and store screen programming that promotes parts and accessories with car care video content.

• Aftersales marketing
• Parts

Service-counter and waiting-room TV content for dealers and repair shops, with service explainer videos, menu pricing and on-demand playback.

• Aftersales marketing
• Service communication and MPI

Website bundle of car care videos, articles, an automatic service blog and shareable videos for service department sites.

• Aftersales marketing
• Service communication and MPI

Managed in-market advertising for dealers using Cars.com shopper data across Cars.com, display, video and social inventory ads.

• Media platforms
• Inventory ads
• +1

Streaming TV video ads for dealers aimed at Edmunds shoppers, with mobile retargeting and DMA, radius or ZIP targeting.

• Digital advertising

Local multiscreen TV, streaming and digital advertising for dealers using Comcast viewership data, incl. Stellantis MarketCenter.

• Media platforms

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Local streaming TV (CTV/OTT) ad platform selling campaigns to dealers and auto agencies, with Polk audience data and sales matching.

• Media platforms
• Digital advertising
• +1

Local TV, streaming TV and digital advertising for dealers, targeted with Spectrum household data and measured with TV attribution.

• Media platforms
• OEM program administrators

TikTok's templated automotive ad formats, including inventory ads for local dealer listings and model ads for OEMs.

• Media platforms
• Inventory ads