Dealer software

Managed digital marketing for car dealers covering SEO and AI search, paid search and social, video and creative, certified in many OEM ad programs.

• Digital advertising
• AI search visibility

Dealer lead response and follow-up across phone, text and web, using Calldrip speed-to-lead routing and automated outreach.

• Chat and messaging
• Call tracking

Call analytics for dealerships with call tracking, AI conversation intelligence, marketing attribution and real-time call coaching.

• Call tracking
• Chat and messaging
• +1

Finds open recalls and declined maintenance, automates customer outreach and books mobile service appointments without BDC effort.

• Aftersales marketing
• Service scheduling

Waiting-area TV programming for dealer service lounges and repair shops that mixes entertainment with car care messages.

• Aftersales marketing

Parts counter and store screen programming that promotes parts and accessories with car care video content.

• Aftersales marketing
• Parts

Service-counter and waiting-room TV content for dealers and repair shops, with service explainer videos, menu pricing and on-demand playback.

• Aftersales marketing
• Service communication and MPI

Website bundle of car care videos, articles, an automatic service blog and shareable videos for service department sites.

• Aftersales marketing
• Service communication and MPI

Website platform for independent car dealers with mobile-first designs, SEO, inventory management, merchandising and lead conversion tools.

• Website platforms
• Inventory management and pricing

Dealer appraisal and auction app combining book values, market reports, retail comps and auction run lists, from $55 a month.

• Vehicle acquisition and instant offers
• Auctions
• +1

Managed 24/7 live chat for dealers, staffed by human operators across website chat, SMS, Facebook Messenger, Instagram and video chat.

• Chat and messaging

Edmunds messaging platform that gathers dealer website chat, video chat, text and Facebook Messenger leads in one inbox, with optional managed chat.

• Chat and messaging

CARFAX vehicle history report access for dealers, used in used-car appraisal, acquisition and merchandising.

• Valuation data
• Vehicle acquisition and instant offers

Service retention program that uses the CARFAX Car Care app and service records to bring owners back to the dealer's service drive.

• Aftersales marketing

Dealer listing subscriptions on the CarGurus car-shopping marketplace, with deal ratings, featured placement and lead delivery.

• Marketplaces
• Digital retailing and payments
• +1

Dealer-site digital retailing with payment builder, trade-in, credit app, F&I selection, multi-lender desking and live video.

• Digital retailing and payments
• Desking
• +1

Carketa appraisal tool for independent dealers with VIN scanning, custom criteria and a single Carketa Score per vehicle.

• Vehicle acquisition and instant offers
• Valuation data

Dealer website conversion suite with AI chat, digital retailing and shop-by-payment tools for turning site visitors into deals.

• Digital retailing and payments
• Chat and messaging
• +1

Dealer-to-dealer digital wholesale platform with standing Buying Matrix bids, instant offers and group trade tools.

• Auctions
• Trade-in
• +1

AI suite for dealers on any DMS: Connect web and messaging concierge, Assist staff copilot, Reach lead re-engagement and Serve service retention.

• Chat and messaging
• Voice, BDC and sales agents
• +1

Managed in-market advertising for dealers using Cars.com shopper data across Cars.com, display, video and social inventory ads.

• Media platforms
• Inventory ads
• +1

Online car buying and financing marketplace that sends shoppers, including Walmart program members, to certified dealers on a success fee.

• Digital retailing and payments
• Marketplaces
• +1

Online vehicle marketplace for independent dealers with listing exposure, free distribution, shopper insights and inventory management tools.

• Marketplaces
• DMS
• +2

Lead management CRM for independent dealers with AI assistants, RapidReply messaging, shopper insights and appointment reminders.

• CRM
• Chat and messaging