Dealer software

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

AI conversation intelligence for dealer sales and service with call tracking, call scoring, business texting and missed-opportunity alerts.

• Call tracking
• Chat and messaging
• +1

Market data software tracking about 20,000 franchise dealers for market share, inventory mix, competitor stock and ad spend tied to sold units.

• Attribution and analytics
• Inventory management and pricing
• +1

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Managed Facebook and Instagram dynamic inventory ads for independent dealers fed from AutoRevo inventory.

• Inventory ads
• Digital advertising

Multi-location marketing platform and services for franchise brands and automotive OEM and dealer programs, built on its MLX platform.

• Digital advertising
• Reviews and social
• +1

Mobile app for dealers to capture on-lot photos, video and 360 media and print window stickers and FTC Buyers Guides.

• Window stickers
• Imagery and video

Sokal platform pairing dealer websites with personalized banner campaigns and a dashboard that analyzes digital marketing data.

• Attribution and analytics
• Digital advertising

Vehicle acquisition suite for dealers: website trade-in valuations, value-tracking emails, service-drive offers and social tools for reps.

• Vehicle acquisition and instant offers
• Lifecycle and equity mining
• +1

AutoSync's digital retailing platform with build and price, trade-in, credit applications and deposits, sold as MotoEssential and MotoPro.

• Digital retailing and payments
• Attribution and analytics

Marketing measurement for dealers: multi-touch sales attribution, anonymous shopper matching, CTV ad measurement and a lightweight CDP.

• Attribution and analytics
• CDP and data platforms

DealerOn tool that tracks how ChatGPT, Gemini and Perplexity mention a dealership and scores its AI search visibility.

• AI search visibility
• Attribution and analytics

Website platform for car, RV, marine and powersports dealers with inventory management, analytics, online payments and listings syndication.

• Website platforms
• Inventory ads

D2C Media tool that enhances dealer vehicle photos for websites and listings.

• Imagery and video

Dealer performance diagnostics that analyze sales, fixed ops, inventory and marketing data and pair findings with consultant-led improvement plans.

• Attribution and analytics

Managed paid search, display, Google vehicle listing ads and Meta automotive inventory ads for car dealers.

• Digital advertising
• Inventory ads

Vehicle registration-based audience, measurement and CRM data products for automakers, agencies and dealers from Mobility Global.

• Audience data
• CDP and data platforms
• +1

AI used-vehicle pricing tool that recommends VIN-level price changes from CarGurus shopper demand and pushes updates to inventory systems.

• Inventory management and pricing

vAuto used vehicle tool that scores each unit's investment value to guide pricing and gross strategy by vehicle.

• Inventory management and pricing

Cox Automotive inventory management suite for used and new vehicle appraisal, pricing, sourcing, reconditioning and merchandising.

• Inventory management and pricing
• Vehicle acquisition and instant offers
• +1

Wholesale parts sales tracking and reporting for dealer parts departments.

• Parts
• Attribution and analytics

Managed omnichannel advertising for dealers across Google, Meta, Amazon and streaming, driven by PureCars customer and market data.

• Digital advertising
• Inventory ads

Customer data platform for dealers that unifies DMS, CRM and web data into one profile per customer for targeting.

• CDP and data platforms
• Audience data

Dealer reporting dashboard comparing marketing performance with local market trends, competitor rankings and model demand.

• Attribution and analytics