Dealer software

Audience activation for dealers across digital, Amazon and OTT ads, plus website engagement, VIN acceleration, equity and dynamic payment campaigns.

• Digital advertising
• Inventory ads

Household-level identity and ad platform that turns dealer first-party web data into CTV, display, audio and mail audiences with sales attribution.

• CDP and data platforms
• Audience data
• +2

Used vehicle wholesale values updated daily, delivered through the Galves appraiser app, AccuTrade and a valuation API.

• Valuation data
• Vehicle acquisition and instant offers

Vehicle history reports, market and residual values and VIN decoding, sold per lookup and through an API for dealer and business systems.

• Valuation data

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Automotive marketing agency producing targeted and sales-event direct mail for dealers, plus social, paid search and website management.

• Direct mail
• Digital advertising

Managed dealer website with built-in digital retailing, trade-in, soft-pull prequalification, chat and reviews, plus optional ad services.

• Website platforms
• Digital retailing and payments
• +2

VIN-level ad platform that pulls dealer inventory and runs direct-to-VDP campaigns with co-op automation and vehicle-level attribution.

• Digital advertising
• Inventory ads
• +1

Solera DealerSocket used-vehicle inventory tool with VIN appraisals, sourcing guidance, rules-based market pricing, merchandising and aging alerts.

• Inventory management and pricing
• Vehicle acquisition and instant offers
• +1

Digital vehicle packets with OEM window stickers and build sheets by VIN, shopper engagement tracking, recon workflow and VIN-level ads.

• Window stickers
• Inventory ads
• +2

Automotive data and analytics firm serving OEMs and dealers, with customer-experience research, vehicle valuations and dealer F&I software.

• OEM program administrators
• F&I menu and products
• +1

J.D. Power (formerly NADA Used Car Guide) used vehicle trade-in, retail and loan values in print, online and app formats.

• Valuation data
• Vehicle acquisition and instant offers

Louisville agency running turnkey dealer sales, service and recall events via direct mail plus search, display, video and social ads.

• Aftersales marketing
• Digital advertising
• +1

Cox Automotive vehicle valuation brand and shopping site selling dealers listings, trade-in tools, instant offers and display ads.

• Marketplaces
• Digital advertising
• +2

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

Utah-focused online car classifieds on KSL.com where dealers and private sellers list new and used vehicles, with a dealer trade-in offer tool.

• Marketplaces
• Digital advertising

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

• Digital advertising
• CDP and data platforms
• +1

Identity resolution, clean room and data marketplace platform that OEMs, dealer associations and auto marketplaces use to target and measure buyers.

• Audience data
• CDP and data platforms
• +1

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

Tractable's AI vehicle assessment for dealers that detects panel-level damage in the service lane and outputs parts and labor estimates.

• Service communication and MPI
• Collision
• +1

VIN-level automotive listing, pricing and market data delivered by API, bulk feeds, reports and a dealer Chrome extension.

• Valuation data
• Audience data
• +1

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Browser-based collision estimating from Mitchell (Enlyte) with VIN decoding, parts diagrams, ADAS flags and OEM repair procedures.

• Collision
• Parts

Automotive data company that owns Polk, CARFAX, automotiveMastermind and Market Scan, supplying audience, pricing and market data.

• Audience data
• Attribution and analytics
• +1