Dealer software

Ford and dealer-owned digital partner offering Ford and Lincoln dealers marketing, CRM, websites and a vetted vendor marketplace.

• OEM program administrators
• Website platforms
• +1

Audience activation for dealers across digital, Amazon and OTT ads, plus website engagement, VIN acceleration, equity and dynamic payment campaigns.

• Digital advertising
• Inventory ads

Household-level identity and ad platform that turns dealer first-party web data into CTV, display, audio and mail audiences with sales attribution.

• CDP and data platforms
• Audience data
• +2

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Automotive marketing agency producing targeted and sales-event direct mail for dealers, plus social, paid search and website management.

• Direct mail
• Digital advertising

Managed dealer website with built-in digital retailing, trade-in, soft-pull prequalification, chat and reviews, plus optional ad services.

• Website platforms
• Digital retailing and payments
• +2

VIN-level ad platform that pulls dealer inventory and runs direct-to-VDP campaigns with co-op automation and vehicle-level attribution.

• Digital advertising
• Inventory ads
• +1

Digital vehicle packets with OEM window stickers and build sheets by VIN, shopper engagement tracking, recon workflow and VIN-level ads.

• Window stickers
• Inventory ads
• +2

vAuto reconditioning management that tracks recon tasks and approvals and prioritizes units with ProfitTime GPS.

• Reconditioning

Louisville agency running turnkey dealer sales, service and recall events via direct mail plus search, display, video and social ads.

• Aftersales marketing
• Digital advertising
• +1

Cox Automotive vehicle valuation brand and shopping site selling dealers listings, trade-in tools, instant offers and display ads.

• Marketplaces
• Digital advertising
• +2

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

Utah-focused online car classifieds on KSL.com where dealers and private sellers list new and used vehicles, with a dealer trade-in offer tool.

• Marketplaces
• Digital advertising

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

• Digital advertising
• CDP and data platforms
• +1

TrueSpot lot management system that tracks vehicles and keys in real time with RTLS tags, with alerts, test-drive and idle-time reports.

• Reconditioning
• Inventory management and pricing

Tractable's AI vehicle assessment for dealers that detects panel-level damage in the service lane and outputs parts and labor estimates.

• Service communication and MPI
• Collision
• +1

Wholesale vehicle auction marketplace from Cox Automotive with physical lanes and online sales for dealers buying and selling used inventory.

• Auctions
• Reconditioning

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Service lane platform for dealers: two-way texting, video MPI, payments, scheduling, AI voice booking, mobile check-in and loaner management.

• Service communication and MPI
• Digital retailing and payments
• +2

Multi-location marketing platform and services for franchise brands and automotive OEM and dealer programs, built on its MLX platform.

• Digital advertising
• Reviews and social
• +1

Dealer marketing firm running hosted sales events, direct mail and targeted digital campaigns, supported by its own CRM and AI agents.

• Direct mail
• Digital advertising

AI voice and messaging agents for dealership service departments that answer calls, book appointments and track CSI in real time.

• Voice, BDC and sales agents
• Service scheduling
• +1

Full-service digital marketing agency for dealers, with VIN-level ads (VinFuel), streaming video, SEO, paid search and Nitro specials pages.

• Digital advertising
• Inventory ads
• +1

Global advertising holding company whose agency networks handle creative, media and data work for automakers and dealer advertising groups.

• Agency holding companies
• Digital advertising