Dealer software

Audience activation for dealers across digital, Amazon and OTT ads, plus website engagement, VIN acceleration, equity and dynamic payment campaigns.

• Digital advertising
• Inventory ads

Dealer customer data platform that unifies shopper, sales and service data across rooftops, with data enrichment and consent management.

• CDP and data platforms

Automated lead response for dealers: AI and staffed First Responder texting that engages leads and books appointments, plus Craigslist ads.

• Chat and messaging
• Inventory ads
• +1

AI platform for dealers covering sales, chat, voice, service and marketing agents plus 360 walkarounds and VDP merchandising.

• Voice, BDC and sales agents
• Lifecycle and equity mining
• +2

Impel's lifecycle marketing tool that uses dealer DMS and CRM data to automate email, text and mail campaigns.

• Lifecycle and equity mining
• CDP and data platforms
• +1

VIN-level ad platform that pulls dealer inventory and runs direct-to-VDP campaigns with co-op automation and vehicle-level attribution.

• Digital advertising
• Inventory ads
• +1

Solera DealerSocket used-vehicle inventory tool with VIN appraisals, sourcing guidance, rules-based market pricing, merchandising and aging alerts.

• Inventory management and pricing
• Vehicle acquisition and instant offers
• +1

AI call tracking and conversation intelligence for automotive sales and service calls, with AI voice and SMS agents and revenue attribution.

• Call tracking
• Voice, BDC and sales agents
• +1

Digital vehicle packets with OEM window stickers and build sheets by VIN, shopper engagement tracking, recon workflow and VIN-level ads.

• Window stickers
• Inventory ads
• +2

Managed dealer websites, SEO and vehicle listing tools for franchise and independent dealers, with published monthly pricing.

• Website platforms
• Inventory ads

Utah-focused online car classifieds on KSL.com where dealers and private sellers list new and used vehicles, with a dealer trade-in offer tool.

• Marketplaces
• Digital advertising

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

• Digital advertising
• CDP and data platforms
• +1

LESA video lead response tool that turns a dealer's vehicle video library into personalized picture-in-picture messages.

• Imagery and video
• Chat and messaging

Identity resolution, clean room and data marketplace platform that OEMs, dealer associations and auto marketplaces use to target and measure buyers.

• Audience data
• CDP and data platforms
• +1

TrueSpot lot management system that tracks vehicles and keys in real time with RTLS tags, with alerts, test-drive and idle-time reports.

• Reconditioning
• Inventory management and pricing

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

Machine-learning VIN performance platform for dealers that predicts inventory risk and targets ad spend at specific vehicles.

• Inventory ads
• Inventory management and pricing

Call tracking and AI conversation analytics for dealers and OEMs, scoring sales and service calls and alerting on missed opportunities.

• Call tracking
• Chat and messaging
• +1

VIN-level automotive listing, pricing and market data delivered by API, bulk feeds, reports and a dealer Chrome extension.

• Valuation data
• Audience data
• +1

Used and new inventory software for dealers: market-based pricing and appraisal, OEM window stickers and build data, ads and listing syndication.

• Inventory management and pricing
• Marketplaces
• +2

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Dealer website platform with email automation for franchise dealers; listed in the Honda Digital Program.

• Website platforms
• Lifecycle and equity mining

Multi-location marketing platform and services for franchise brands and automotive OEM and dealer programs, built on its MLX platform.

• Digital advertising
• Reviews and social
• +1

Full-service digital marketing agency for dealers, with VIN-level ads (VinFuel), streaming video, SEO, paid search and Nitro specials pages.

• Digital advertising
• Inventory ads
• +1