Dealer software

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Automotive digital marketing company running conquest, remarketing, streaming video and fixed ops campaigns for OEM dealers.

• Digital advertising
• Audience data
• +1

Ford and dealer-owned digital partner offering Ford and Lincoln dealers marketing, CRM, websites and a vetted vendor marketplace.

• OEM program administrators
• Website platforms
• +1

Dealer data platform that unifies customer and inventory data into a dealer-owned record, with lead follow-up, consent tools and dashboards.

• Attribution and analytics
• CDP and data platforms
• +1

Dealer customer data platform that unifies shopper, sales and service data across rooftops, with data enrichment and consent management.

• CDP and data platforms

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

AI platform for dealers covering sales, chat, voice, service and marketing agents plus 360 walkarounds and VDP merchandising.

• Voice, BDC and sales agents
• Lifecycle and equity mining
• +2

Impel's lifecycle marketing tool that uses dealer DMS and CRM data to automate email, text and mail campaigns.

• Lifecycle and equity mining
• CDP and data platforms
• +1

Automotive data and analytics firm serving OEMs and dealers, with customer-experience research, vehicle valuations and dealer F&I software.

• OEM program administrators
• F&I menu and products
• +1

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

• Digital advertising
• CDP and data platforms
• +1

Identity resolution, clean room and data marketplace platform that OEMs, dealer associations and auto marketplaces use to target and measure buyers.

• Audience data
• CDP and data platforms
• +1

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

VIN-level automotive listing, pricing and market data delivered by API, bulk feeds, reports and a dealer Chrome extension.

• Valuation data
• Audience data
• +1

Fixed ops marketing for dealer service departments that uses DMS and market data for direct mail, email, text and recall outreach.

• Direct mail
• Lifecycle and equity mining
• +1

Meta's ad platform for Facebook and Instagram, with automotive inventory ads and model ads driven by vehicle catalogs.

• Media platforms
• Inventory ads
• +1

Feed-based vehicle inventory ads on Bing search, Bing image search and the Microsoft Audience Network.

• Media platforms
• Inventory ads

Dealer website platform with email automation for franchise dealers; listed in the Honda Digital Program.

• Website platforms
• Lifecycle and equity mining

Global advertising holding company whose agency networks handle creative, media and data work for automakers and dealer advertising groups.

• Agency holding companies
• Digital advertising

Automotive data platform unifying dealer customer, web and DMS data for identity resolution, attribution, email and inventory ads.

• CDP and data platforms
• Inventory ads
• +1

Local streaming TV (CTV/OTT) ad platform selling campaigns to dealers and auto agencies, with Polk audience data and sales matching.

• Media platforms
• Digital advertising
• +1

Dealer website conversion platform with trade-in valuation, payments, offers and shopper insight tools such as tradeIQ, paymentsIQ and offerIQ.

• Trade-in
• Lifecycle and equity mining
• +1

Global advertising holding company that owns agencies, Publicis Sapient and Epsilon, serving automakers with media, creative and data services.

• Agency holding companies
• Audience data
• +1

Dealer marketing platform combining digital advertising, The AutoMiner customer data platform, AI conversations and market reporting.

• Digital advertising
• CDP and data platforms
• +1