Dealer software

Automated DMS and market data mining that triggers dealer sales and service communications at purchase-behavior moments.

• Lifecycle and equity mining
• Direct mail

AutoAlert campaign tool for targeted dealership email, digital mailer and direct mail marketing built from mined customer data.

• Direct mail
• Lifecycle and equity mining

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Dealer marketing platform that finds likely local buyers from Experian data, plans multichannel campaigns and measures sales and ROI.

• Audience data
• Lifecycle and equity mining
• +1

Managed paid search, paid social, display, retargeting and SEO for franchise dealers and OEM dealer programs.

• Digital advertising
• Audience data
• +1

AutoAlert in-market shopper identification that flags dealer customers showing up at competing dealerships.

• Audience data
• Lifecycle and equity mining

First-party data software for dealers with one-click prospecting, predictive targeting, acquisition leads and a service drive app.

• Lifecycle and equity mining
• Direct mail
• +1

Aftersales customer experience platform for OEMs and dealers that unifies data for predictive service marketing.

• Aftersales marketing
• CDP and data platforms

AI call tracking and conversation intelligence that attributes phone calls to marketing and scores sales and service calls.

• Call tracking
• Voice, BDC and sales agents
• +1

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

Dealer data hygiene and predictive analytics that cleans and verifies records and scores the most profitable marketing targets.

• Audience data
• CDP and data platforms

Audience data and identity platform with the Lotame Data Exchange marketplace, used to build, enrich and activate ad audiences; owned by Epsilon.

• Audience data
• CDP and data platforms

AI conversation intelligence for dealer sales and service with call tracking, call scoring, business texting and missed-opportunity alerts.

• Call tracking
• Chat and messaging
• +1

DMA-level market analysis that helps dealer groups judge which markets offer the most sales potential for growth or acquisitions.

• Attribution and analytics

Fixed ops marketing for dealer service departments that uses DMS and market data for direct mail, email, text and recall outreach.

• Direct mail
• Lifecycle and equity mining
• +1

Multi-location marketing platform and services for franchise brands and automotive OEM and dealer programs, built on its MLX platform.

• Digital advertising
• Reviews and social
• +1

Sokal platform pairing dealer websites with personalized banner campaigns and a dashboard that analyzes digital marketing data.

• Attribution and analytics
• Digital advertising

Marketing measurement for dealers: multi-touch sales attribution, anonymous shopper matching, CTV ad measurement and a lightweight CDP.

• Attribution and analytics
• CDP and data platforms

Dealer.com digital analytics platform tracking 180+ website and advertising KPIs for dealerships.

• Attribution and analytics

DealerOn tool that tracks how ChatGPT, Gemini and Perplexity mention a dealership and scores its AI search visibility.

• AI search visibility
• Attribution and analytics

Dealer performance diagnostics that analyze sales, fixed ops, inventory and marketing data and pair findings with consultant-led improvement plans.

• Attribution and analytics

Labor and parts pricing intelligence for dealer service departments that sets customer-pay rates by demand to lift effective labor rate.

• Parts
• Attribution and analytics

Wholesale parts sales tracking and reporting for dealer parts departments.

• Parts
• Attribution and analytics

Global advertising holding company that owns agencies, Publicis Sapient and Epsilon, serving automakers with media, creative and data services.

• Agency holding companies
• Audience data
• +1