Dealer software

DealerX data-driven notifications and marketing for dealer retention and conquest, with versions for sales and fixed ops.

• Audience data
• Aftersales marketing

Managed dealer advertising across paid search, SEO, paid social, display, CTV/OTT and streaming audio, with Audience Activator targeting.

• Digital advertising
• Audience data

Prospect marketing from Affinitiv that targets in-market non-customers for dealer sales departments.

• Audience data
• Direct mail

Affinitiv equity mining tool that scores trade-in likelihood and sends customers equity offers and an upgrade portal.

• Lifecycle and equity mining
• Vehicle acquisition and instant offers

Dealer service retention marketing with automated lifecycle email, newsletters, direct mail and a live call center.

• Aftersales marketing
• Lifecycle and equity mining
• +1

Dealer analytics platform with an AI assistant (AiDA) that connects CRM, DMS, ad and inventory data and diagnoses performance changes.

• Attribution and analytics
• CDP and data platforms

Matches dealer leads and shoppers to vehicles in current inventory for follow-up.

• Lifecycle and equity mining
• CRM

Customer review request and management tool for dealerships.

• Reviews and social

Lifecycle campaigns aimed at equity-positive and lease-maturity customers in a dealer's database.

• Lifecycle and equity mining

Dealer retention marketing that runs segmented email, SMS, ringless voicemail and mail campaigns for service, equity and lease triggers.

• Aftersales marketing
• Lifecycle and equity mining
• +1

Connected-car device and app for franchise dealers using real odometer mileage and vehicle data to time service outreach and track lot inventory.

• Lifecycle and equity mining
• Inventory management and pricing
• +2

Lead capture and nurture platform that turns anonymous dealer website visitors into audiences, verified CRM leads and retention signals.

• CDP and data platforms
• Lifecycle and equity mining
• +1

Co-op management service for dealers that audits OEM co-op funds, submits pre-approvals and claims, and reports monthly, from $1,000 a month.

• OEM program administrators

Dealership intelligence tool that unifies data from dealer systems to surface in-market shoppers and actionable sales ups, built with Fullpath.

• CDP and data platforms
• Lifecycle and equity mining

Monthly analysis of dealer reviews and feedback with ranked recommendations, staff performance and competitor benchmarking.

• Attribution and analytics
• Reviews and social

Dealer and OEM engagement platform with VIN-level inventory ads, AI lead response, hybrid AI and live chat, texting and equity and recall targeting.

• Digital advertising
• Lifecycle and equity mining
• +2

Service retention and conquest marketing for franchised dealers across direct mail, email, SMS and social, with a dashboard and AI BDC agents.

• Aftersales marketing
• Lifecycle and equity mining

AI agents inside DriveCentric that follow up with leads and customers and run automated marketing campaigns.

• Voice, BDC and sales agents
• Lifecycle and equity mining

AI agent that covers missed and after-hours dealership sales calls, responds to internet leads and re-engages dormant leads.

• Voice, BDC and sales agents
• Lifecycle and equity mining

Dealer data platform that unifies customer and inventory data into a dealer-owned record, with lead follow-up, consent tools and dashboards.

• CDP and data platforms
• Attribution and analytics

AI automations for dealer sales teams that log missed calls, forms and chats in the CRM, nudge shoppers on viewed cars and flag return visits.

• CRM
• Lifecycle and equity mining

Dealer customer data platform that unifies shopper, sales and service data across rooftops, with data enrichment and consent management.

• CDP and data platforms

Managed inventory ads for dealers on Meta, Google Vehicle Ads, TikTok and X, plus Facebook Marketplace and Craigslist auto-posting.

• Inventory ads
• Reviews and social

AI search visibility service for dealers that tunes Google Business Profile, reviews, inventory signals and FAQs so stores surface in AI answers.

• AI search visibility
• Reviews and social