Dealer software

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Dealer marketing platform that finds likely local buyers from Experian data, plans multichannel campaigns and measures sales and ROI.

• Audience data
• Lifecycle and equity mining
• +1

Done-for-you SEO, local map pack and Google and Facebook paid ads for auto and RV dealers, with ROI reporting; retainers from $6,000 a month.

• Digital advertising
• Website platforms

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Service and parts marketing for dealers across direct mail, email, phone, social, display and paid search with lifecycle programs.

• Aftersales marketing
• Digital advertising
• +1

First-party data software for dealers with one-click prospecting, predictive targeting, acquisition leads and a service drive app.

• Lifecycle and equity mining
• Direct mail
• +1

Aftersales customer experience platform for OEMs and dealers that unifies data for predictive service marketing.

• Aftersales marketing
• CDP and data platforms

Louisville agency running turnkey dealer sales, service and recall events via direct mail plus search, display, video and social ads.

• Direct mail
• Aftersales marketing

Cox Automotive vehicle valuation brand and shopping site selling dealers listings, trade-in tools, instant offers and display ads.

• Marketplaces
• Digital advertising
• +2

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

DMA-level market analysis that helps dealer groups judge which markets offer the most sales potential for growth or acquisitions.

• Attribution and analytics

Fixed ops marketing for dealer service departments that uses DMS and market data for direct mail, email, text and recall outreach.

• Direct mail
• Lifecycle and equity mining
• +1

Data-driven service marketing campaigns for dealers that target customers based on repair order history and pricing intelligence.

• Aftersales marketing

Dealer.com digital analytics platform tracking 180+ website and advertising KPIs for dealerships.

• Attribution and analytics

Global advertising holding company whose agency networks handle creative, media and data work for automakers and dealer advertising groups.

• Agency holding companies
• Digital advertising

Labor and parts pricing intelligence for dealer service departments that sets customer-pay rates by demand to lift effective labor rate.

• Parts
• Attribution and analytics

Global advertising holding company that owns agencies, Publicis Sapient and Epsilon, serving automakers with media, creative and data services.

• Agency holding companies
• Audience data
• +1

Web-based recall management platform for dealers that targets owners with open recalls through direct mail and email.

• Aftersales marketing
• Direct mail

Multichannel dealer sales campaign combining direct mail, email, banner ads and phone outreach over a two to three week window.

• Direct mail
• Digital advertising

Alerts dealers when a lead buys a new or CPO vehicle elsewhere and sends the defection details into the dealer's CRM.

• Attribution and analytics
• CRM

Automated fixed ops marketing program that segments customers and re-engages lapsed and conquest service customers for dealers.

• Aftersales marketing
• Direct mail

Industry benchmarking data drawn from dealership F&I and sales transactions, from StoneEagle.

• Attribution and analytics
• F&I menu and products

StoneEagle F&I menu that pulls DMS deal data and shows StoneEagleMETRICS reporting during in-store or remote presentations.

• F&I menu and products
• Attribution and analytics

Sales and F&I performance reporting for dealers built from DMS deal data, from StoneEagle.

• Attribution and analytics
• F&I menu and products