Dealer software

Edmunds trade-in valuation widget that runs natively on dealer websites and captures trade-in leads using Edmunds TMV values.

• Trade-in

Credit applications, soft and hard pulls, identity verification and lender-matched deal structuring for dealers online and in store.

• Credit and lending platforms
• Desking
• +1

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

Website plugin for dealers that offers model-specific pricing to visitors in exchange for verified SMS or email opt-in, sent to the CRM.

• Digital retailing and payments
• Chat and messaging

AI agents for dealer service and sales that answer calls, book appointments, re-engage leads and track CSI, with a built-in service CRM.

• Voice, BDC and sales agents
• Lifecycle and equity mining
• +1

Done-for-you SEO and Google and Facebook paid ads for auto and RV dealers, with CRM-mapped conversions and LiftKit inventory data.

• Digital advertising
• Website platforms

Dealer video platform for VIN-specific inventory videos, 360 spins, video email and text follow-up, live video and Marketplace listings.

• Imagery and video
• Chat and messaging
• +1

Reynolds and Reynolds dealership CRM built into its retail management system, sharing one customer record across sales and service.

• CRM

Automotive digital marketing company running conquest, remarketing, streaming video and fixed ops campaigns for OEM dealers.

• Digital advertising
• Audience data
• +1

Ford and dealer-owned digital partner offering Ford and Lincoln dealers marketing, CRM, websites and a vetted vendor marketplace.

• OEM program administrators
• Website platforms
• +1

Dealer data platform that unifies customer and inventory data into a dealer-owned record, with lead follow-up, consent tools and dashboards.

• Attribution and analytics
• CDP and data platforms
• +1

DMS for independent and buy-here-pay-here used-car dealers with inventory, desking, forms, BHPH collections and accounting.

• DMS
• Desking
• +1

Agentic CRM for dealerships built on Fullpath's customer data, in limited release.

• CRM

AI agents for dealerships, including the Omni AI Agent and a Lead Handling Agent that respond to and follow up on shopper leads.

• Voice, BDC and sales agents
• Chat and messaging

Dealer customer data platform that unifies shopper, sales and service data across rooftops, with data enrichment and consent management.

• CDP and data platforms

Household-level identity and ad platform that turns dealer first-party web data into CTV, display, audio and mail audiences with sales attribution.

• CDP and data platforms
• Audience data
• +2

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Dealer chat, text and virtual retailing platform owned by Reynolds and Reynolds, with AI chat and live specialist support.

• Chat and messaging
• Digital retailing and payments

Automated lead response for dealers: AI and staffed First Responder texting that engages leads and books appointments, plus Craigslist ads.

• Chat and messaging
• Inventory ads
• +1

AI merchandising for dealers that turns phone walkarounds into standardized listing photos, 360 spins, video tours and social posts.

• Imagery and video
• Chat and messaging
• +1

Solera's cloud DMS for independent and buy here pay here dealers, covering inventory, desking, BHPH servicing, collections, accounting and forms.

• DMS
• Credit and lending platforms
• +1

AI platform for dealers covering sales, chat, voice, service and marketing agents plus 360 walkarounds and VDP merchandising.

• Voice, BDC and sales agents
• Lifecycle and equity mining
• +2

Impel's lifecycle marketing tool that uses dealer DMS and CRM data to automate email, text and mail campaigns.

• Lifecycle and equity mining
• CDP and data platforms
• +1

Credit reports, mobile prequalification, fraud and ID checks, payments and credit compliance tools for dealers.

• Credit and lending platforms
• Desking
• +1