Dealer software

Reynolds and Reynolds dealership CRM built into its retail management system, sharing one customer record across sales and service.

• CRM

Managed paid search, paid social, display, retargeting and SEO for franchise dealers and OEM dealer programs.

• Digital advertising
• Audience data
• +1

Ford and Lincoln dealer digital programs covering marketing, CRM data, websites, digital retail, chat, reputation and inventory tools.

• OEM program administrators
• Website platforms
• +1

Automated inventory-driven advertising for dealers across Google, YouTube, Facebook and Microsoft in dealer-owned accounts, with OEM programs.

• Inventory ads
• Digital advertising
• +1

AI automations for dealer sales teams that log missed calls, forms and chats in the CRM, nudge shoppers on viewed cars and flag return visits.

• CRM
• Lifecycle and equity mining

DMS for independent and buy-here-pay-here used-car dealers with inventory, desking, forms, BHPH collections and accounting.

• DMS
• Desking
• +1

Payment processing for independent dealers using Frazer DMS, taking credit, debit and ACH payments posted directly into the DMS.

• Digital retailing and payments

Dealer data lake and BI platform with self-service reports and dashboards pulling DMS, CRM and marketing data for US dealers.

• Attribution and analytics
• Aftersales marketing
• +1

Audience activation for dealers across digital, Amazon and OTT ads, plus website engagement, VIN acceleration, equity and dynamic payment campaigns.

• Digital advertising
• Inventory ads

Agentic CRM for dealerships built on Fullpath's customer data, in limited release.

• CRM

AI agents for dealerships, including the Omni AI Agent and a Lead Handling Agent that respond to and follow up on shopper leads.

• Voice, BDC and sales agents
• Chat and messaging

Managed digital marketing for franchise and independent dealers covering SEO, paid search, Facebook ads and vehicle ads.

• Digital advertising
• Website platforms
• +2

RouteOne digital retail tools with a consumer-facing online credit application that feeds deals into the dealer's RouteOne workflow.

• Digital retailing and payments
• Credit and lending platforms

AI chatbots and lead follow-up agents for dealers covering Facebook Marketplace, Craigslist, third-party and website leads, plus a sales coach.

• Voice, BDC and sales agents
• Chat and messaging

Managed inventory ads for dealers on Meta, Google Vehicle Ads, TikTok and X, plus Facebook Marketplace and Craigslist auto-posting.

• Inventory ads
• Reviews and social

Dealer websites with virtual retailing, lead capture and live DMS inventory sync.

• Website platforms
• Digital retailing and payments

AI search visibility service for dealers that tunes Google Business Profile, reviews, inventory signals and FAQs so stores surface in AI answers.

• AI search visibility
• Reviews and social

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Builds a machine-readable graph of a dealer's site and inventory so AI assistants like Gemini and ChatGPT can find and cite it.

• AI search visibility
• Website platforms
• +1

Service and parts marketing for dealers across direct mail, email, phone, social, display and paid search with lifecycle programs.

• Aftersales marketing
• Digital advertising
• +1

First-party data software for dealers with one-click prospecting, predictive targeting, acquisition leads and a service drive app.

• Lifecycle and equity mining
• Direct mail
• +1

Lead response tool where reps send personal or AI-avatar videos, AI-drafted replies and vehicle links, with CRM sync and view alerts.

• Chat and messaging
• Imagery and video

Posts dealer inventory videos and listings to Instagram, TikTok, YouTube, Facebook and Facebook Marketplace.

• Inventory ads
• Reviews and social

AI listing visuals for dealers that turn phone walkarounds into standardized photos, 360 spins and video tours.

• Imagery and video
• Chat and messaging
• +1