Dealer software

Ford and dealer-owned digital partner offering Ford and Lincoln dealers marketing, CRM, websites and a vetted vendor marketplace.

• OEM program administrators
• Website platforms
• +1

DMS for independent and buy-here-pay-here used-car dealers with inventory, desking, forms, BHPH collections and accounting.

• DMS
• Desking
• +1

Dealer data lake and BI platform with self-service reports, fixed ops analytics for warranty labor rates, and AI decision tools for US dealers.

• Attribution and analytics
• Aftersales marketing
• +1

Audience activation for dealers across digital, Amazon and OTT ads, plus website engagement, VIN acceleration, equity and dynamic payment campaigns.

• Digital advertising
• Inventory ads

Agentic CRM for dealerships built on Fullpath's customer data, in limited release.

• CRM

Household-level identity and ad platform that turns dealer first-party web data into CTV, display, audio and mail audiences with sales attribution.

• CDP and data platforms
• Audience data
• +2

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Solera's cloud DMS for independent and buy here pay here dealers, covering inventory, desking, BHPH servicing, collections, accounting and forms.

• DMS
• Credit and lending platforms
• +1

Automotive marketing agency producing targeted and sales-event direct mail for dealers, plus social, paid search and website management.

• Direct mail
• Digital advertising

Impel's lifecycle marketing tool that uses dealer DMS and CRM data to automate email, text and mail campaigns.

• Lifecycle and equity mining
• CDP and data platforms
• +1

Credit reports, mobile prequalification, fraud and ID checks, payments and credit compliance tools for dealers.

• Credit and lending platforms
• Desking
• +1

Managed dealer website with built-in digital retailing, trade-in, soft-pull prequalification, chat and reviews, plus optional ad services.

• Website platforms
• Digital retailing and payments
• +2

VIN-level ad platform that pulls dealer inventory and runs direct-to-VDP campaigns with co-op automation and vehicle-level attribution.

• Digital advertising
• Inventory ads
• +1

Louisville agency running turnkey dealer sales, service and recall events via direct mail plus search, display, video and social ads.

• Aftersales marketing
• Digital advertising
• +1

Cox Automotive vehicle valuation brand and shopping site selling dealers listings, trade-in tools, instant offers and display ads.

• Marketplaces
• Digital advertising
• +2

Direct marketing firm running hand-addressed mail, data hygiene, PURL and email campaigns for dealer sales and service events.

• Direct mail
• Lifecycle and equity mining
• +1

Electronic key control cabinets, service key kiosks and location tracking that log who has each vehicle key and when.

• Inventory management and pricing
• Service scheduling

Kimoby loaner fleet software with DMS-linked booking, digital contracts, OBD2 or OEM telematics and fee recovery.

• Loaner and rental

Utah-focused online car classifieds on KSL.com where dealers and private sellers list new and used vehicles, with a dealer trade-in offer tool.

• Marketplaces
• Digital advertising

AI ad tech and agency services for dealers, built on its AutoQuity data layer and AudiencePro customer data platform.

• Digital advertising
• CDP and data platforms
• +1

Cloud enterprise DMS for franchised dealers and groups, with centralized accounting, shared inventory, open SQL data and eSigning.

• DMS
• Accounting

Bluebird Auto Rental Systems loaner software for dealers, built on RentWorks, with two-way DMS interfaces and utilization reports.

• Loaner and rental

Cloud dealer management for independent and BHPH dealers: inventory, deal calculation and forms, websites and listing feeds. From $99 a month.

• DMS
• Website platforms
• +2

Tractable's AI vehicle assessment for dealers that detects panel-level damage in the service lane and outputs parts and labor estimates.

• Service communication and MPI
• Collision
• +1