Dealer software

DMS data management for dealers to approve, control and monitor what data third-party vendors receive; free for dealers, paid by vendors.

• CDP and data platforms

Website and digital marketing agency for franchise and independent dealers, with paid search, social, SEO, listings and reputation services.

• Website platforms
• Digital advertising
• +1

Consumer data and attribution provider for dealers and OEMs: AI-scored shopper profiles, database activation, conquest and sales matchback.

• Audience data
• Lifecycle and equity mining
• +1

Cloud DMS for independent dealers covering inventory, CRM, deal structuring and F&I, service and recon, accounting, BHPH and websites.

• DMS
• Accounting
• +1

Cloud DMS for used-car and BHPH dealers with 10,000+ forms, lender submissions, credit checks and QuickBooks access; from $88 a month.

• DMS
• Desking
• +1

Dealer marketing firm offering credit and in-market direct mail, soft-pull lead triggers, paid digital media and a US-based BDC.

• Direct mail
• Audience data
• +1

Cloud dealer management system for franchise dealers from Solera, covering sales, F&I, service, parts and accounting.

• DMS
• Desking
• +1

Dealership CRM with built-in texting, email and video, sales and service pipelines, mobile app and AI agents for lead follow-up.

• CRM
• Chat and messaging
• +1

Credit applications, soft and hard pulls, identity verification and lender-matched deal structuring for dealers online and in store.

• Credit and lending platforms
• Desking
• +1

Epsilon's automotive marketing unit, using its consumer data and identity graph for OEM and dealer omnichannel and lifecycle campaigns.

• Audience data
• Digital advertising
• +1

AI agents for dealer service and sales that answer calls, book appointments, re-engage leads and track CSI, with a built-in service CRM.

• Voice, BDC and sales agents
• Lifecycle and equity mining
• +1

Reynolds and Reynolds dealership CRM built into its retail management system, sharing one customer record across sales and service.

• CRM

Automotive digital marketing company running conquest, remarketing, streaming video and fixed ops campaigns for OEM dealers.

• Digital advertising
• Audience data
• +1

Ford and dealer-owned digital partner offering Ford and Lincoln dealers marketing, CRM, websites and a vetted vendor marketplace.

• OEM program administrators
• Website platforms
• +1

Dealer data platform that unifies customer and inventory data into a dealer-owned record, with lead follow-up, consent tools and dashboards.

• Attribution and analytics
• CDP and data platforms
• +1

DMS for independent and buy-here-pay-here used-car dealers with inventory, desking, forms, BHPH collections and accounting.

• DMS
• Desking
• +1

Agentic CRM for dealerships built on Fullpath's customer data, in limited release.

• CRM

Dealer customer data platform that unifies shopper, sales and service data across rooftops, with data enrichment and consent management.

• CDP and data platforms

Household-level identity and ad platform that turns dealer first-party web data into CTV, display, audio and mail audiences with sales attribution.

• CDP and data platforms
• Audience data
• +2

Google's ad platform; dealers use search, Performance Max and feed-based vehicle ads that show price, mileage and photos in results.

• Media platforms
• Inventory ads
• +1

Content platform for dealerships that produces SEO and AI-search-ready articles, model pages, comparisons and social posts.

• AI search visibility
• Reviews and social

Solera's cloud DMS for independent and buy here pay here dealers, covering inventory, desking, BHPH servicing, collections, accounting and forms.

• DMS
• Credit and lending platforms
• +1

AI platform for dealers covering sales, chat, voice, service and marketing agents plus 360 walkarounds and VDP merchandising.

• Voice, BDC and sales agents
• Lifecycle and equity mining
• +2

Impel's lifecycle marketing tool that uses dealer DMS and CRM data to automate email, text and mail campaigns.

• Lifecycle and equity mining
• CDP and data platforms
• +1